AVAILABLE
AVAILABLE
LUISA
LUISA
LUISA
LUISA
RIBALDONE
RIBALDONE
RIBALDONE
RIBALDONE
BASED IN DESIO, ITALY
Product & Graphic Designer
+ creative content strategist
selected
selected
Work
Work
I have explored various design disciplines, working across brand identity, social strategy, furniture design, 3D visualization, and CMF research.
About
About
LUISA
LUISA
VISUAL DESIGNER SPECIALIZING IN BOLD, HIGH-IMPACT IMAGERY. MY BACKGROUND IN PRODUCT DESIGN DEFINES MY APPROACH COMBINING RESEARCH, ANALYSIS, AND STRUCTURED USER-CENTERED DESIGN.
VISUAL DESIGNER SPECIALIZING IN BOLD, HIGH-IMPACT IMAGERY. MY BACKGROUND IN PRODUCT DESIGN DEFINES MY APPROACH COMBINING RESEARCH, ANALYSIS, AND STRUCTURED USER-CENTERED DESIGN.
VISUAL DESIGNER SPECIALIZING IN BOLD, HIGH-IMPACT IMAGERY. MY BACKGROUND IN PRODUCT DESIGN DEFINES MY APPROACH COMBINING RESEARCH, ANALYSIS, AND STRUCTURED USER-CENTERED DESIGN.
I combine strategic thinking with hands-on creativity: I design, I photograph, I build in 3D, and I shape brand narratives from the ground up. I'm currently looking for a dynamic role where creativity meets strategy - in a team where I can contribute at both an operational and a decision-making level.
I'm on the edge of no-code tools that allow me to bring my creativity to life.
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My
My
EXPERTISE
EXPERTISE
(1)
GRAPHIC DESIGN
Building brand identities (logo systems, color, typography) and carrying them into real-world materials: business cards, headed paper, packaging, flyers, and digital assets.
(2)
PRODUCT DESIGN
Designing furniture, retail expositors, and packaging from concept sketch to final production, working alongside artisans and suppliers to get every material and proportion right.
(3)
3d rendering
Modeling and rendering products and interiors in Keyshot (from still-life studio shots to full environments) turning concepts into images ready for market before a single prototype exists.
(1)
GRAPHIC DESIGN
Building brand identities (logo systems, color, typography) and carrying them into real-world materials: business cards, headed paper, packaging, flyers, and digital assets.
(2)
PRODUCT DESIGN
Designing furniture, retail expositors, and packaging from concept sketch to final production, working alongside artisans and suppliers to get every material and proportion right.
(3)
3d rendering
Modeling and rendering products and interiors in Keyshot (from still-life studio shots to full environments) turning concepts into images ready for market before a single prototype exists.
(1)
GRAPHIC DESIGN
Building brand identities (logo systems, color, typography) and carrying them into real-world materials: business cards, headed paper, packaging, flyers, and digital assets.
(2)
PRODUCT DESIGN
Designing furniture, retail expositors, and packaging from concept sketch to final production, working alongside artisans and suppliers to get every material and proportion right.
(3)
3d rendering
Modeling and rendering products and interiors in Keyshot (from still-life studio shots to full environments) turning concepts into images ready for market before a single prototype exists.
(4)
ART DIRECTION & photography
Photoshoot coordination and Shooting product and editorial photography with a focus on texture, light, and story - from studio product shots to a self-published memory book.
(5)
CONTENT STRATEGY
Turning a brand identity into an ongoing content strategy: tone of voice, content pillars, and format planning built around who's actually scrolling, not just what looks good.
(4)
ART DIRECTION & photography
Photoshoot coordination and Shooting product and editorial photography with a focus on texture, light, and story - from studio product shots to a self-published memory book.
(5)
CONTENT STRATEGY
Turning a brand identity into an ongoing content strategy: tone of voice, content pillars, and format planning built around who's actually scrolling, not just what looks good.
(4)
ART DIRECTION & photography
Photoshoot coordination and Shooting product and editorial photography with a focus on texture, light, and story - from studio product shots to a self-published memory book.
(5)
CONTENT STRATEGY
Turning a brand identity into an ongoing content strategy: tone of voice, content pillars, and format planning built around who's actually scrolling, not just what looks good.
Motivation
Motivation
Motivation
For me, everything is design. I am a graphic and product designer with a clear mission: design products that feel unique, or give a company the right visual identity.
Whether I am designing a product, creating visuals for a brand, or giving new life to a vintage piece of furniture for my home, my approach is always the same: observe the potential and transform it. I define myself as a 360-degree creative because I do not see boundaries between disciplines, only different ways of expressing and connecting them.
For me, everything is design. I am a graphic and product designer with a clear mission: design products that feel unique, or give a company the right visual identity.
Whether I am designing a product, creating visuals for a brand, or giving new life to a vintage piece of furniture for my home, my approach is always the same: observe the potential and transform it. I define myself as a 360-degree creative because I do not see boundaries between disciplines, only different ways of expressing and connecting them.
EXPERIENCE
EXPERIENCE
EXPERIENCE
Social Media Content Manager
2026 – present
Social strategy, Plan, create, and publish content via Meta Business Suite for two independent social profiles (Margherita Saettone Ortognatodontista and Tuttopasta Biella), applying skills learned from recent Social Media Marketing and AI content certifications.
Social Media Content Manager
2026 – present
Social strategy, Plan, create, and publish content via Meta Business Suite for two independent social profiles (Margherita Saettone Ortognatodontista and Tuttopasta Biella), applying skills learned from recent Social Media Marketing and AI content certifications.
HAIER EUROPE
GRAPHIC DESIGN SPECIALIST
2019 - 2025
Produced photorealistic 3D product renders and visual content used across international marketing and communication campaigns in multiple EU markets.
Researched design and colour trends to build moodboards and concept environments aligned with brand positioning, informing seasonal campaign direction.
Directed 3–4 professional photoshoots per year end-to-end: supplier coordination, on-set art direction, and casting selection.
Produced and retouched product and lifestyle imagery for digital marketing, e-commerce, and social media use.
Supported corporate communication strategy and brand consistency across EU markets, collaborating with cross-functional international teams.
HAIER EUROPE
GRAPHIC DESIGN SPECIALIST
2019 - 2025
Produced photorealistic 3D product renders and visual content used across international marketing and communication campaigns in multiple EU markets.
Researched design and colour trends to build moodboards and concept environments aligned with brand positioning, informing seasonal campaign direction.
Directed 3–4 professional photoshoots per year end-to-end: supplier coordination, on-set art direction, and casting selection.
Produced and retouched product and lifestyle imagery for digital marketing, e-commerce, and social media use.
Supported corporate communication strategy and brand consistency across EU markets, collaborating with cross-functional international teams.
PROMA SRL
DESIGN AND PROJECT MANAGER
2017 – 2019
Designed and project-managed shop furniture production end-to-end, including supplier coordination and on-site installation.
Drafted commercial offers and cost estimates for retail furniture tenders, reviewed and finalized with management before client submission.
Supervised in-store POS merchandising to ensure consistent alignment with brand visual guidelines.
PROMA SRL
DESIGN AND PROJECT MANAGER
2017 – 2019
Designed and project-managed shop furniture production end-to-end, including supplier coordination and on-site installation.
Drafted commercial offers and cost estimates for retail furniture tenders, reviewed and finalized with management before client submission.
Supervised in-store POS merchandising to ensure consistent alignment with brand visual guidelines.
AZNOM - Unconventional Creative Lab
Product and Graphic Designer
2016 – 2017
Modeled and rendered 3D assets for luxury products and exhibition stands.
Designed visual materials for client presentations and proposals, including brochures, menus, and luxury packaging concepts.
Produced still-life product photography for luxury product ranges.
AZNOM - Unconventional Creative Lab
Product and Graphic Designer
2016 – 2017
Modeled and rendered 3D assets for luxury products and exhibition stands.
Designed visual materials for client presentations and proposals, including brochures, menus, and luxury packaging concepts.
Produced still-life product photography for luxury product ranges.
Favourite
STack
Favourite
STack
Favourite
STack
suite adobe
ILLUSTRATOR, PHOTOSHOP, INDESIGN
95%
95%
Brand assets, photo retouching & post-production, and editorial layout design.
affinity
Design Tool
70%
70%
Affinity is a professional graphics suite that offers a subscription-free alternative to Adobe Creative Cloud.
rhinoceros & autocad
3D AND 2D MODELERS
85%
85%
3D modeling and technical drafting for product, furniture, and architecture.
KEYSHOT
3D RENDERING
80%
80%
Product visualization, CMF setup, and lifestyle/interior rendering.
AI TOOLS
CANVA, ADOBE FIREFLY, GAMMA, CHATGPT,
GEMINI, CLAUDE, PERPLEXITY, RECRAFT,
IDEOGRAM, KLING, LEONARDO
ONGOING
ONGOING
Use Ai tools for different purpose.
TRAINING
TRAINING
TRAINING
SOCIAL MEDIA MARKETING
UFORM
2026
Social media marketing principles. 80 h
SOCIAL MEDIA MARKETING
UFORM
2026
Social media marketing principles. 80 h
"CREATOR AI: Gestione e innovazione sui social" Course
UForm + FormaTemp
2025
Basic and intermediate level. 160h
"CREATOR AI: Gestione e innovazione sui social" Course
UForm + FormaTemp
2025
Basic and intermediate level. 160h
Let'S WORK
Let'S WORK
TOGETHER
TOGETHER
CONTACT NOW
BASED IN DESIO, I AM A CREATIVE DESIGNER AND VISUAL STRATEGIST. If you're looking for someone who navigates between creativity and process, reach out to explore if we're the right fit.
BASED IN DESIO, I AM A CREATIVE DESIGNER AND VISUAL STRATEGIST. If you're looking for someone who navigates between creativity and process, reach out to explore if we're the right fit.
2026 JULY
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2026 JULY
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